The Times Square Alliance takes “I ♥ New York” quite literally. For the past eight years, the nonprofit organization has invited architecture and design firms to create public art that responds to a Valentine’s Day theme. This year the Times Square Alliance partnered with the Center for Architecture to administer the competition. Collective-LOK stole the hearts of jurists to win the 2016 Times Square Valentine Heart Design competition.
Next week, the fifth iteration of the Times Square Alliance’s Valentine Heart installation will officially open to the public. Brooklyn-based Situ Studio revealed their installation, Heartwalk, in January, which will be built with salvaged boardwalk boards from from the Hurricane Sandy-stricken Rockaways, Long Beach, Sea Girt, NJ, and Atlantic City.
The Situ team has been busy removing hardware from the weathered planks and planing them for a smooth surface. The pre-assembled pieces will be taken to Times Square for assembly, and a ribbon-cutting ceremony will take place on February 12 at 11:00a.m. According to a statement from Situ Studio, “Visitors can enter the installation itself and literally stand in the heart of the world’s greatest city.”