5 Pointz, the Long Island City, Queens graffiti mecca, might not have been lucrative enough for developer G&M Realty to keep on its property, but it sure makes for a nifty marketing ploy to attract potential renters to its soon-to-be constructed pair of residential towers. Jerry and David Wolkoff, the father-and-son owners of G&M, filed an application last spring to trademark the street art name for the new development.
Demolition of the graffiti mecca known as “5Pointz” in Long Island City, Queens has become a flashpoint in New York City development. The iconic arts institution was literally whitewashed by the developer last spring and has since been turned to rubble to make way for two rental towers. As the controversial project continues in Queens, the destruction of another world-renowned graffiti forum, just a few miles away in the South Bronx, has gone largely unnoticed.
As we speak, Long Island City’s graffiti mecca, 5Pointz, is being demolished so two beige apartment towers can rise in its place. But lest we forget the history of the iconic institution, Jerry Wolkoff, the owner of 5Pointz, wants to trademark its name so he can spray it on the residential replacement he is developing.
It is the end of an era. The New York City Council voted in a favor of a plan to demolish the iconic 5Pointz, the former manufacturing building-turned-graffiti-mecca, in Long Island City, Queens, to make way for a $400 million residential development. The New York Times reported that the Wolkoff family, the owner and developer of the property, will build two residential towers—one of which will climb up to 47 stories—consisting all together of 1,000 units.