Who wouldnâ€™t want buy into an eco-conscious, sustainable, and affordable apartment building whose Grimshaw/Dattner-designed architecture received rave reviews on the front page of the New York Times? With more than 40 of the 75 co-ops still available at Via Verde, the gang at developer Jonathan Rose Co. and Dattner are giving the project the full media push. Jonathan Roseâ€™s Ari Goldstein and Dattnerâ€™s Bill Stein were on New York 1 this morning promoting the design and high living standards. The 151 rental units of this muli-income complex were snapped up right away. But while the co-ops sales arenâ€™t exactly flagging, theyâ€™re not exactly flying off the shelves in this economy.