Willets Point Brings Retail Revelry, Puts Housing on Back Burner

East
Thursday, June 14, 2012
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The retain and entertainment complex to abut the west side of Citi Field.

The retain and entertainment complex to abut the west side of Citi Field.

Mayor Bloomberg evoked Fitzgerald today when he announced the deal between Sterling Equities and Related Companies to revamp Willets Point. “Today the ‘valley of ashes’ is well on its way to becoming the site of historic private investment,” the mayor said in a statement, referring to the gritty midpoint between Gatsby’s West Egg manse and Manhattan. The plan pegs its success to a  mega entertainment/retail hub just west of the stadium, that sounds very much a part of a trend in projects that used to be called malls, but are now called retail/entertainment attractions (see also the aptly named American Dream in NJ).

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Willets Point to Rise from Ashes

East, Newsletter
Tuesday, April 3, 2012
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The city's plans for Willets Point took a giant step forward with federal approval of highway ramps (Courtesy NYCEDC).

The city's plans for Willets Point took a giant step forward with federal approval of highway ramps (Courtesy NYCEDC).

In Fitzgerald’s Great Gatsby the billboard eyes of Doctor T. J. Eckleburg kept watch over the ash heaps near Willets Point. For the past four years Mayor Bloomberg has had his eyes steadfastly fixed on the site and it looks as though he may realize his vision of the area as a mixed use development. Today Crain’s reports that a key part of the redevelopment plan, ramps connecting to the Van Wyck Expressway, was approved by the Federal Highway Administration.

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