Building Brands Going Global

AIA CES: 1.5 LU
When: 6:00 PM – 8:00 PM MONDAY, SEPTEMBER 30

Where: At The Center
Case Study Presentations and a Panel Discussion

Global Branding = design + communication + strategy + cultural navigation

As architects building for global brands we are asked to articulate brand traits to a specific cultural audience through design while navigating local regulations/ materials/ habits. It is an exciting field which is constantly evolving and accelerating as the world becomes more and more interconnected through digital media.

Please join the AIANY Interiors Committee for case studies and panel presentation from three cross disciplinary teams designing for brands that span the globe. Education, hospitality, and retail projects are represented to provide for a rich conversation.

Lecture

Event Details:


  • When: 

    Monday, September 30, 2013
    06:00 pm

  • Where: 

    AIA NY
    536 Laguardia Place
    New York, New York

  • More information: 

    Event website.

Submit your event to The Architect's Newspaper!
 
Read The Architect's Newspaper!

Copyright © 2014 | The Architect's Newspaper, LLC | AN Blog Admin Log in. The Architect's Newspaper LLC, 21 Murray Street 5th Floor | New York, New York 10007 | tel. 212.966.0630
Creative Commons License