A Most Architectural Trailer

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Wednesday, October 15, 2008
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Over the weekend, I caught a screening of Burn After Reading, which turned out to be better than the reviews would have you believe. But the biggest surprise was the trailer for The International. Watching the opening scene, you’re probably thinking the same thing I did: The financial crisis, coming to a theater near you. But beyond the (once?) absurd plot of a the world’s largest bank funding murders and coups, the movie looks like it could be the most architecturally savvy since The Fountainhead. To wit:

The opening scene (of the trailer–the movie’s not out until next February, no doubt in time for the Oscars) is a shot of Cass Gilbert’s Woolworth Building, once the city’s tallest and still one of its most recognizable. While countless movies open with aerial shots of skyscrapers both recognizable and not–Wall Street, Ground Hog Day, in the near future Blade Runner–few so lovingly embrace iconic buildings, both new and very old, in the way The International does, or at least seems to.

From the typically non-descript post-post-modern glass towers of modern finance to more refined and identifiable landmarks like Zaha Hadid’s Phaeno Science Center and the Blue Mosque in Istanbul, architecture approaches a fetishitic level in the film/trailer. (Limited edition AN tote bag to the first reader who can actually identify the seemingly contrived headquarters/rendering at the 0:47 mark. Leave a comment if that thing is for real.)

All this high level design could simply be a reflection of the zeitgeist, as bold-face architects like Hadid and Frank Gehry have become ubiquitous marketing brands in recent years. How then to explain the film’s most shocking architectural gesture: a shoot out in Frank Lloyd Wright’s Guggenheim Museum. Just as director Tom Twykers (of Run Lola Run fame) picked the perfect moment to launch a movie about an evil bank– whether he knew it or not–maybe he also was right on the mark in heralding the death of high design.

Or maybe it’s just a movie trailer. Check back in a few for a full report.

4 Responses to “A Most Architectural Trailer”

  1. Jared says:

    I think that the headquarters you are speaking of is actually an overhead shot of the AutoStadt in Wolfsburg. To the right hand edge of the shot you can see the iconic stacks of the Wolfsburg Volkswagon headquarters. This would also tie in to the subsequent shot of Phaeno, also located in Wolfsburg (although there are certainly not jagged cliffs in the direct background of the building in real life).

    Take Care!

    Jared

  2. Matt Chaban says:

    While I can’t say for sure, it looks like you’re right, doesn’t it? Then again, look at the chicanery [see comment] the video editors were up to, locating Phaeno not in Wolfsburg but somewhere up in the mountains. Perhaps this is some composite as well. (In any event, the location makes sense, not only given Twyker’s teutonic heritage but also the prevalence of Audis in the film, Volkswagen being their parent compant.)

  3. Ashley SG Keane says:

    I agree with Jared about Wolfsburg; I think that they took some license in the editing room with respect to the digital effects.
    Cheers,
    Ashley SGK

  4. Tricia Converse says:

    Who created the trailer?

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