Quadriad Reality is in negotiations to acquire land at Broadway and 190th Street in order to build four towers ranging from 22 to 44 stories. If the proposals go forward they could represent the one of the largest residential developments above 155th Street in more than a generation.
Since last year, esteemed architecture photo agency ESTO has been shooting video as well. Here is the latest effort, a look at the Diana Center at Barnard, narrated by the designers, Weiss/Manfredi. From the first frame, we couldn’t help but think of Curbed’s frequent Rendering vs. Reality feature. From that first frame on, at times it looks like exactly that, like we’re looking at a renderings. Were it not for the cars and buses and students passing by at times, we might actually believe so. We’re still not sure what Weiss/Manfredi was going for here in terms of appearance, but it certainly seems to be working for the firm.