Are you an architect seeking a growth sector? How about billboards? A trailblazing firm in this field is Lorcan O’Herlihy Architects (LOHA), who recently designed a new 68-foot-tall sign at Sunset and La Cienega on the Sunset Strip for the City of West Hollywood and Ace Advertising. Instead of the usual featureless, boxy armature, LOHA has designed a blue, wishbone-shaped, steel structure that one could even call (gasp) sexy.
With the LA City Council banning multi-story supergraphics, digital billboards and some freeway signs last week (thanks Curbed, as always for the juicy details), we’ve suddently gotten nostalgic for these building-sized ads. So we thought we’d put together (ok, it was just me) some of our favorite mega-billboards from recent times, including the most ridiculous, of course. We encourage you to post your own favorite billboards here. C’mon people, let’s find some good ones! Here are some of our faves (oh, and check out our next issue to read about how the billboard ban will affect architects): Read More
Today AIA/LA’s Director of Government & Public Affairs, Will Wright, testified to LA’s planning commission regarding a revised sign ordinance controlling the erection of billboards in the city. A moratorium on all new signs was passed by LA’s city council in December, while the city’s original sign ordinance—considered by many to be ineffective— was passed in 1986. Wright requested that the commission delay a vote and consider a revised ordinance “until comprehensive visual analysis of the proposed regulations is completed.” A vote on the revised ordinance is expected in the next few weeks. Read More