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Nike has covered a basketball court in Shanghai with LED sensors and the result looks like a live-action video game. The court is called the “House of Mamba”—not to be confused with the new “House of Vans” in London—and it’s topped with reactive sensors that track players’ every move.
The House is part of Nike’s “Rise Campaign,” which the company described as “the first social basketball documentary drama in Greater China to inspire young people with a passion for basketball.” The House opened this summer with an appearance by Kobe Bryant, for whom the stadium gets its named—“House of Mamba” plays off Bryant’s nickname “Black Mamba.”
The House of Mamba. (Courtesy NIKE)
Gizmag has a helpful breakdown of how exactly this court works: “It has a wooden base layer platform to provide a natural bounce, followed by a layer of over a thousand 2 x 2 ft (0.6 x 0.6 m) interlaced LED screens, a layer of thick glass on top of the screens and an adhesive basketball surface that provides bounce and grip covering the glass layer.”