Nicola Formichetti, best known as fashion and creative director and collaborator for brands including Mugler, Uniqlo, and Lady Gaga, has teamed up with Gage/Clemenceau for the second in a series of concept stores. The collaboration was brought about by BOFFO Building Fashion 2012, a program that paired fashion designers with architects in a series of pop-up spaces. The first installation, in New York, featured a mirror-paneled ceiling and walls in kaleidoscopic crystalline formations, an ambitious and visually arresting space to showcase Formichetti’s work. The new collaboration in Hong Kong houses a collection of original garments from the personal collection of Lady Gaga as well as Formichetti’s own line and products from his new “Nicopanda” brand.
Courtesy Gage/Clemenceau Architects
Like its New York sibling, the walls and ceiling of the Hong Kong store are entirely clad in mirrors. Walls are paneled with 350 one-meter-high clear plastic tiles that were vacuum-formed using a panda figurine mold designed in collaboration with Stage Technologies (whose portfolio includes work with Cirque du Soleil and Batman Returns). The panels are then illuminated by automated color-shifting LED lights and are for sale to the public, with the intention that they scatter from their original setting to find their way into the homes of patrons.