The red carpet is not a place where architects usually spend their time. But on Sunday Diller Scofidio + Renfro took home a Breakthrough Award, for their work in architecture. The prizes, handed out at the Pacific Design Center (AN was there believe it or not..) went to emerging performers like The Kids Are Alright’s Josh Hutcherson (Actor in Film) and Modern Family’s Sophia Vergara (Actress in TV). So how did Architecture wind up on the roster? “We’ve noticed that architects are starting to be known by name again,” said Jan Hall, Marketing Director for MMC, which runs the competition. On Monday, we’ll find out if DS+R win Eli Broad’s coveted new museum commission downtown. If they do, they’ll no doubt catapult into the elite starchitect sphere… Perhaps this is a harbinger of things to come?
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